The Chicago Automobile Trade Association (CATA), producer of the Chicago Auto Show, proudly announces the promotion of Hayley Feichter to Director of Communications and Marketing, effective July 1.

In her elevated role, Feichter will lead all communications initiatives and continue to support marketing for the CATA and the Chicago Auto Show. Her responsibilities include overseeing traditional and digital media strategies, media relations, social media management, branding, content development, and internal and external communications. Feichter will also play a key role in maintaining and enhancing relationships with exhibitors, partners, and media outlets.

Feichter joined the CATA in 2022 as Communications and Marketing Manager, bringing with her a broad skillset and fresh perspective that helped elevate the visibility and impact of both the association and the Chicago Auto Show. She previously served as a communications specialist with the CATA in 2017 following her internship with the Chicago Auto Show in 2015 and 2016.

“Hayley has been instrumental in growing the reach and influence of both the association and the Chicago Auto Show in recent years,” said Jennifer Morand, General Manager of the Chicago Auto Show and President of the CATA. “Her leadership, creativity, and deep understanding of the industry have made her an invaluable part of our team. This promotion is a well-deserved recognition of her contributions and potential, and we’re thrilled to see her step into this expanded role.”

Before rejoining the CATA in 2022, Feichter served as Senior Communications and Marketing Coordinator at Smithbucklin, a leading association management company, where she supported multiple client organizations through marketing campaigns, event strategy, member communications, and digital content creation.

Feichter’s connection to the Chicago Auto Show spans nearly a decade, and she remains deeply passionate about the show’s role in the automotive world and the Chicago community.

“I’m incredibly honored to step into this new role,” said Feichter. “I’m excited to continue working alongside this talented team to amplify our voice in the evolving automotive and media landscapes.”