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November 15, 2010
Final print edition
 

Consider yourself to be holding a collector’s edition. No, there is no news contained of a 7,000-point Dow Jones turnaround, and there aren’t any hidden meanings in the text. But this edition can be valuable for people who save last-of things.

The CATA Bulletin transitions to an all-digital product beginning with the next issue, so this represents the newsletter’s last print edition. Beginning April 6, the publication’s contents will be available via computer only.

Visitors to the CATA’s Web site, http://cata.drivechicago.com, can review current and past issues of the newsletter. New editions also are disseminated using the association’s targeted blast e-mail campaign. Those who want to receive the CATA Bulletin via e-mail must send their e-mail address to the newsletter editor, Erik Higgins, at ehiggins@cata.info.

The blast e-mail campaign has been operating for a couple years, so those who already receive the e-mails need not notify Higgins. The campaign includes opt-out options for those who want to stop receiving the newsletter.

Environmentalism played a role in the CATA board of directors’ Feb. 22 decision to drop the newsletter’s print version. But so did printing and first-class mail costs, at a time when all businesses are reviewing expenses.

Any informational fliers that historically have been inserted into the newsletter will be part of the e-mail campaign but not necessarily on the Web site, so being part of the e-mail distribution ensures receipt of everything, going forward.

Be assured that the CATA does not sell or share any e-mail addresses it obtains, and the association disseminates e-mails that are informational only, not solicitous.

And with e-mail, no more paper cuts!

 

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