Phone: 630-495-2282 Fax: 630-495-2260 Map/Directions

Time's a-wastin' to get dealerships signed up for USO fundraiser

June 16, 2017
For dealerships considering whether to participate in the upcoming USO fundraiser, consider this: It is vital to register right away in order to be included in the various promotions planned by the Chicago Automobile Trade Association.
The CATA has arranged for TV and radio advertising and is working with many radio, print, television and social media partners to develop an aggressive promotional campaign leading up to July 15. All CATA messaging will direct individuals to to find participating dealers nearby. Host dealers will be highlighted on DriveChicago, with links to information on specific events.
After the ads are developed, it might not be possible to add registration latecomers.
The registration process can be completed by contacting the CATA’s Tim McBride or Jennifer Morand at (630) 495-2282; or or
Advance planning for the event includes a media kickoff June 28 at the United Center in Chicago. Eighty dealerships last year raised more than $160,000 for the USO of Illinois. The goal this year is to involve 100 dealers and raise $200,000.
All proceeds collected will be donated to USO programs that support deployed troops, military families, wounded, ill and injured troops and their caregivers, and families of the fallen.
Some of the planned fundraising activities include:
Car Wash, with dealers asking for donations
Lunch special for employees and their families and friends. They can leave the brown bag at home and eat in, to support the troops
Cornhole/Bags Games. No American barbecue is complete without a cornhole/bags tourney!
On Demand DJ, with donations made for song requests
Social Media Donations. Enlist employees to promote the dealership’s USO Barbecue for the Troops through their Facebook, Twitter, LinkedIn and similar accounts, to collect additional donations through an event page.
The USO, a nonprofit, non-political organization, has for 75 years provided Americans with a tangible way to express appreciation and gratitude for the dedication and sacrifice of the nation’s troops and their families.