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Road Dealer named a CATA preferred provider

March 28, 2014
Since being named the CATA preferred provider of Auction Alternative Services in 2013, Road Dealer has rapidly expanded its base of Chicago area dealers and continues to grow its network of dealers throughout the Midwest. Now serving dozens of CATA member dealers and more than 200 total dealers across the states of Illinois, Indiana, Wisconsin and Michigan, and with Minnesota to be added soon, Road Dealer continues to benefit dealers by eliminating traditional auction fees and minimizing transportation expenses.
The Road Dealer program offers all networked dealers the ability to buy and sell an unlimited number of vehicles from fellow dealerships for a low fixed monthly subscription fee. One of the more popular features is the "Buy Figure" button, which enables a dealer to request a buy bid on an unwanted trade from hundreds of other dealers, in just one click. Here are a couple of recent examples of how the program is helping dealers:
• Fox Valley Volkswagen was taking in a 2013 model SUV. Store employees called a dealer down the street and received a buy bid of $21,000. After sending a broadcast message out to the Road Dealer network using the "Buy Figure" button, Fox Valley Volkswagen was able to source a buy bid of $24,000 from another Road Dealer member, which had already found a customer for the car. This allowed Fox Valley Volkswagen to make their deal, and the buyer was able to sell the vehicle to his customer the next day.
• Highland Volkswagen was taking in a high mileage TDI for which the customer was asking more money than Bruce at Highland was willing to offer for the trade. Bruce sent the TDI through requesting a "Buy Figure" and was able to find a dealer in Michigan that had a customer for the car and was able to offer a bid that allowed Bruce to make his deal.
Examples like these are taking place every day among Road Dealer members. The recently launched Road Dealer App, available for both Android devices and iPhones, makes the process even quicker by allowing dealers to send and receive Buy Figure Requests directly through their phones. Members of the Road Dealer network can download the Road Dealer app for free from the Google Play store or App store.
For information on how to join the Road Dealer network contact Jim Battista at (708) 692-2280 or  CATA dealer members receive a discounted monthly rate of $400, a $100 discount from the regular monthly rate of $500. Learn more about Road Dealer at