For more than a decade, DriveChicago.com has provided new- and used-car leads exclusively to CATA member dealers at no charge. The mission of DriveChicago.com is simple: "Cultivate new- and used-vehicle shoppers, guide them through the selection process, and pass them to CATA member dealers." In carrying out its mission, DriveChicago.com has become a well-known and trusted site in Chicagoland that helps consumers locate vehicles at new-car dealerships.
Dealership information and inventory listings on DriveChicago.com are free to CATA members. DriveChicago.com’s inventory team works with an individual dealer’s inventory provider and Internet manager to make sure its dealership information and inventory listings are up-to-date.
DriveChicago.com was completely redesigned in 2013 with an eye toward mobile and table use. This cutting-edge architecture, provided by Automotive Internet Media, recognizes the user’s device and appropriately sizes the display for optimal use on computer monitor, tablet or mobile device. The relationship with AIM has allowed the CATA to significantly streamline operations and cut fixed costs while continuing to provide simple one-click access to dealer's inventory.
DriveChicago.com has entered into several partnership agreements wherein CATA dealer inventory is syndicated on community Web portals. Partners include ClearChannel Radio and Daily Herald. The syndication agreements with these companies provides operating revenue for DriveChicago and also gets CATA member dealers' inventory in front of more prospective customers. This same inventory feed is available to local dealer organizations for use on their websites. In the past, Infiniti, Chevrolet, and Acura have taken advantage of this valuable service.
In August of 2013, DriveChicago.com partnered with CARFAX to offer free vehicle history reports on every used vehicle on DriveChicago.com for 90 days. This program included radio and billboard advertising. DriveChicago.com also is the Web companion to the popular "Drive Chicago" radio show, hosted by Paul Brian, a former CATA communications director.
For more information on DriveChicago.com and the service it provides, please contact Mark Bilek at (630) 424-6082 or firstname.lastname@example.org