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Political action committee renamed NADA PAC

January 15, 2016
Say goodbye to DEAC, hello to NADA PAC.
The National Automobile Dealers Association on Jan. 11 announced that its political action committee, formerly named the Dealers Election Action Committee, has been renamed NADA PAC. 
As the third-largest trade association PAC by total contributions, NADA PAC has a long record of supporting members of Congress from both parties who recognize the importance of local dealerships to their communities, consumers, economies and constituents.
The change comes as part of a major corporate rebranding initiative that coincides with ongoing efforts to re-center the NADA around its core mission of advocating on behalf of the nation’s 16,500 franchised new-car dealers.
As part of the rebrand, the dealer association refreshed its corporate logo to both deliver a modern look and to serve as the anchor for a cohesive aesthetic across all NADA communications platforms, including print, online, email, social media, advertisements, marketing materials, presentations, videos, signage, displays and NADA Convention materials.