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'Hire a Hero' campaign notes tax savings for employing veterans

November 16, 2010

The U.S. troop count in Iraq is expected to reach 140,000 by July, and force levels in Afghanistan will increase from the 28,000 currently deployed to 32,000—the highest numbers since that war began in October 2001. There is no current timetable for troop withdrawl, but there is a way to offer support upon their return, and it’s a veritable win-win for small businesses and soldiers alike.

"There are Federal tax credits available, and they can have a significant impact for businesses filing taxes," said Nancy Steffens of the Connecticut Department of Labor. But surprisingly few businesses take advantage of these money-saving hiring incentives.

According to Blake Christian, CPA and co-founder of the National Tax Credit Group, nationwide credits are claimed by only 10 percent of eligible businesses, even though the tax credits are worth roughly three times more than a tax deduction. With the federal tax rate for corporations at 35 percent, a $3,000 deduction translates to only a $1,050 benefit after taxes. But a $3,000 credit reaps a $3,000 reward, making a credit considerably more valuable, especially for businesses hiring multiple veterans.

In 2007, the Work Opportunity Tax Credit Program (WOTC) expanded its eligibility requirements and increased the available tax credit to businesses from $2,400 to $4,800. Veterans who receive food stamps for at least three consecutive months in the 15 months prior to employment are eligible, as is any vet who has sought either physical or psychological rehabilitation because of a service related injury. Veterans living in a designated rural renewal county from 32 states also are WOTC eligible.

"The business doesn’t have to be in the same rural renewal county, but can be in a metropolitan city and draw people from the rural county," says Christian. "That really liberalizes the WOTC program." And, if an employee received welfare benefits before becoming starting work, the Federal Welfare-to-Work program offers business a credit up to $8,500 during a two-year employment period.

The WOTC isn’t the only credit available to businesses hiring veterans. There are 41 states with Enterprise Zone Programs, which are designed to stimulate economic growth in economically depressed areas. Military veterans within four years of service, including the Armed Services and Reserves, can qualify their employers for $37,000 in credits during a five-year period under this state sponsored program. The specifications vary from state to state, but it is not uncommon for a business to be able to claim 50 percent of the veteran employee’s first year of W-2 wages, up to $12 an hour. For the subsequent years two through five that the veteran is employed, the business receives a 40 percent, 30 percent, 20 percent and 10 percent credit, respectively.

"One person can qualify for multiple benefits," said Christian. "Sometimes when you receive several, some of the credits are scaled back from one benefit because you’re double dipping." But, there are plenty of credits that don’t overlap, offering employers multiple incentives to hire veterans.

For business owners interested in hiring veterans, "start with talking to your CPA and be specific, because not all CPAs understand this area," says Christian. "Look at the WOTC, Enterprise Zone and Welfare-to-Work programs." Don’t permit your CPA to gripe about the credits being too much hassle. "It’s usually one extra form in the return, and the payoff is very significant on your labor costs."

The paperwork consists of a one-page IRS Form 8850 and one page ETA Form 9061. The 8850 is a pre-screening document that alerts a business to an employee’s eligibility for veteran credits. "Sometimes that can be awkward asking personal questions, so we ask that employers include the 8850 in their employer packet," says Steffens. "Then veterans can just check a box indicating whether they were injured or received food stamps." The forms are available on your state Web site, or by calling your state’s tax unit. The paperwork must be postmarked no later than 28 days after a veteran starts on the job.

There are several resources for business owners looking to recruit veterans. A favorite:

• powers its own veteran recruiting arm, called, that is stocked with more than 200,000 veteran résumés.

Editor’s Note: The "Hire the Heroes" campaign, launched by Automotive Retailing Today (ART), provides links between thousands of auto dealers and military outplacement agencies that list job vacancies designed to attract veterans transitioning back into the workforce. ART reported last May that the nation’s auto dealers hired about 30,000 military veterans over a three-year period. In an effort to attract transitioning service members and others to these rewarding, high-paying automotive-related jobs, ART launched a Web site,, that details these diverse positions.

ART is a coalition of automakers and dealer organizations that promotes a better understanding of the retail-auto industry and the career opportunities available. See