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DriveChicago.com traffic report tracks viewers, what they search

November 18, 2010

See the flyer included in the print edition of this newsletter for a recap of aggregate traffic on the DriveChicago.com portal during August. The report tracks the various activities—e-mail inquiries, click-throughs to dealer Web sites and the like—of all visitors to the portal.

 

During the first week of each month, dealers receive e-mails with traffic reports specific to their dealerships, useful for measuring leads delivered by DriveChicagoto the dealership and monitoring inventory listed via the portal.

 

All CATA dealer members—and only CATA dealer members—are featured on the Web portal as a free benefit of association membership.

 

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