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DriveChicago introduces CarClicks, a low-cost/high-quality linking program

June 5, 2015
By Mark Bilek, general manager
DriveChicago and its technical partner, Automotive Internet Media, have partnered to offer CATA member dealers an innovative and extremely affordable form of pay-per-click advertising that links online auto shoppers directly to your vehicle-detail and search-results pages.
The CarClicks program leverages a network of automotive shopping sites, search engines and to give you more exposure to in-market shoppers. The program targets auto shoppers who are deep in the purchasing funnel and directs them through or other online automotive portals to your website. The more people looking at your inventory, the better your chances are to make a sale.
"We've been using CarClicks for about two years. CarClicks connects the online car shopper directly to our website by linking them to our vehicle details pages," said Colin Wickstrom, Wickstrom Ford-Lincoln in Barrington.
The CATA is offering this program to dealers at a special introductory price of $475 a month for a risk-free two-month trial. For more information, contact Tony French at (312) 505-6301.