Chicago Automobile Trade Association

Dealers pick Exchange topics for NADA Show

November 16, 2018
Members of the National Automobile Dealers Association and other attendees each year at NADA Show get to weigh in on which topics they would like to discuss in the peer-to-peer learning sessions named The Exchange. 
The popular roundtable discussions feature problem-solving and idea-sharing among auto industry peers. Each Exchange session is based on timely topics selected by the attendees when they register.
Exchange topics to be covered in January at NADA Show 2019 include:
 
• Align Your Digital Image with Your Dealership’s Image
• Attract Talented People to the Retail Car Business
• Attracting and Hiring Technicians
• Compensation Plans for Millennials
• Control Your New-car Inventory and Expenses
• Differentiate Your Dealership from the Competition
• Digital Campaigns That Work
• Digital Marketing and Web Development for a Mobile Market
• Increase Used-vehicle Sales
• Seven Steps to Reduce Dealership Expenses
• The Dynamics of a Family-owned Dealership
• Used-car Strategies, from Acquisition to Increased Turn Rates
 
NADA Show 2019 is Jan. 24-27 in San Francisco.
 
 

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