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Dealers increase charitable giving

September 28, 2012
Automobile dealers serve as pillars of strength in their communities across the United States, particularly when it comes to charitable giving, according to a recent survey by Ally Financial.
Survey data shows that nearly two-thirds of U.S. dealers increased their charitable contributions this year compared to 2011. In addition, more than half of those who responded said they plan to increase their charitable contributions in 2013.
Ally Financial conducted a random sample survey in August 2012 and received more than 300 responses from U.S. dealers. Survey questions focused on dealer levels of involvement in charitable giving and volunteerism in communities. The survey found:
• 98 percent of dealers surveyed contribute to local organizations, with 25 percent of dealers and their staffs volunteering more than 100 hours in their community annually.
• About 45 percent of dealers contribute more than $20,000 a year in their respective communities.
When asked about factors motivating dealers to contribute, 68 percent said it was to make a positive impact in the community, while 21 percent said it was due to a personal cause.
“Automobile dealers do a tremendous job supporting their local communities,” said Ally Financial’s Tim Russi. “Ally will sponsor the Time Dealer of the Year program again this year to recognize dealers from every state who donate their time and money to important causes.”
To acknowledge dealer contributions throughout the year, Ally launched, a new website highlighting the philanthropic efforts of dealers across the country.
“ features inspiring stories about how dealers are making a difference in the communities where they live and work,” said Andrea Riley of Ally. “The site is a perfect complement to the Time program and will serve as an online community for dealers, local leaders and even consumers to share stories and collaborate on how to get involved and make a difference.”
“It is truly inspiring to read these stories and see the tangible impact dealers are making in their communities every day.”