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Curtain rises Feb. 9 on 99th Chicago Auto Show

November 17, 2010

With a buzz in the air to match the scale of the show, the nation’s oldest and largest auto show opens its 10-day public run at McCormick Place Feb. 9. And even before then, the show floor will be bustling.

 

This year’s edition—the 99th—marks the first year the Chicago Auto Show carries accreditation by the International Organization of Motor Vehicle Manufacturers, or OICA. The primary purpose of the OICA is to bring together national automobile associations in order to network, share information, establish policies and, in general, defend the interests of all vehicle manufacturers, assemblers and importers in each national federation.

 

With the OICA certification, an influx of international automotive media is expected at the show’s two-day media preview, Feb. 7-8.

 

"We’re gratified that the nation’s largest auto show has been rewarded with an OICA sanction," said Terry D’Arcy, chairman of the 2007 Chicago Auto Show. "Our latest expansion combined with Chicago’s status as a world-class city makes it a worthy addition to the OICA calendar of international shows."

 

Also prior to the show’s public days is First Look for Charity, which in its 16 years has grown to become one of the city’s greatest one-day fund-raisers. The coming event is expected to raise more than $2.5 million for the 19 benefiting organizations, and three attendees will win a 2007 model vehicle: a GMC Acadia, a Hyundai Azera, or a Volkswagen GTI.

 

During the show, watch for live and recorded specials on NBC5 Chicago, Superstation WGN-TV, FOX 32 Chicago, Telemundo Chicago and other stations; plus ongoing television coverage most days. Many Chicago radio stations also will broadcast from the show floor.

 

The Best of Show contest proved to be a great addition when it was introduced in 2006. Automotive media abound in opining on the new models, but the Best of Show competition gives a voice to the general public who attend the Chicago Auto Show.

 

Voters will have the chance to vote for their favorites on the show floor in five categories:

  •  Best All-New Vehicle
  • Best Concept
  • Best Exhibit
  • Best Chicago "World Introduction"
  • Vehicle I most want to see in my driveway

 "This show is renown for its consumer impact and its focus on the buying public, who express their opinions with their dollars in dealership showrooms," said Terry D’Arcy, chairman of the 2007 Chicago Auto Show. " ’Best of Show’ gives means to consumers to express their opinions on the direction they see our industry going." 

 

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