Business Principles

Chicago Automobile Trade Association members agree to the following principles:

• Promote and maintain honesty and dependability in our business operations and to avoid deception and fraud.
• Employ truth and accuracy in our advertising and selling of automotive products.
• Stand by any guarantee given with the sale and service of motor vehicles.
• Strive constantly to improve our business methods and ethics and to maintain fair competition to the end that the public will be better served.
• Refrain from the performance of any act which would be injurious or detrimental to the automobile-retailing industry or contrary to the public interest.