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2nd CATA Dealer Meeting & Expo is June 22

April 29, 2011
The Chicago Automobile Trade Association’s annual meeting on June 22 repeats the format successfully introduced last year, with informational presentations, a barbeque lunch, prizes, and a chance for dealers to explore business opportunities with the CATA’s allied members.
           
The 2nd CATA Dealer Meeting & Expo opens at 10 a.m. at the CATA headquarters in Oakbrook Terrace. A brief meeting will identify winners in the CATA board of directors voting, which concludes in early June.
           
Then dealers and their managers can explore several 30-minute “best practice” seminars in the building’s various meeting rooms, and interact with representatives from dozens of allied-member companies in booth displays assembled much like a trade show.
           
The new format succeeds the association’s longstanding golf outing, which traditionally was held in conjunction with the annual meeting.
           
“Our businesses have seen a lot of change over the last 24 months. In the new normal, it’s difficult for many dealers to get time away from their stores,” said CATA Chairman Steve Foley Jr. “We decided that if dealers were able to get away this year, we would reward them with something more substantive than a golf outing.”
           
The event it free to dealership personnel. A registration form will be disseminated in about one week. Only CATA allied members with exhibits will be present at the event. They were e-mailed information on April 27 about participating.
           
“This will be a nice mix of business and pleasure,” said Foley. “This event was well received last year, and we’re excited to bring it back.”
 
 

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