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1st CATA Dealer Meeting & EXPO ready to launch June 17

November 11, 2010

A growing buzz surrounds the inaugural CATA Dealer Meeting & Expo, 10 a.m.-4 p.m. June 17 at the association’s office in Oakbrook Terrace.

The event is free and limited to dealers and their managers to attend, and is designed for attendees to come and go as their schedules permit.

Five repeating seminars will be held from 10:30 a.m. to 3:30 p.m.; and 40 CATA allied members will exhibit, offering dealers a one-stop look at ways they can improve their operations and save money.

The lively atmosphere will be supported by a number of prizes that will be awarded throughout the day, some worth as much as $5,000; and a barbeque lunch will be served under a big tent from 11:30 a.m. to 2 p.m.

"This will be a nice mix of business and pleasure," said CATA Chairman Kevin Mize. "We’re excited to bring this new event to our members.

"The B2B is a great time-saver for dealers to see the many offerings of our allied members, who can help dealers be more time- and cost-effective in the ways they do business."

Seminar topics include an analysis of what health care reform means to businesses, hot topics in government enforcement, using social networking to increase sales, an examination of the employee handbook, and a discussion of how to increase traffic on Web sites.

Advance registration is requested. To register and read more information, including a list of the exhibiting companies, go to